BeWell

Brand Strategy/ Brand Identity / Packaging Design/ Creative Direction

2021
Brand Strategy/ Brand Identity / Packaging Design/ Creative Direction

Brand Strategy/ Brand Identity / Packaging Design/ Creative Direction

BeWell is a non-profit organization based in Nashville who commits to provide science-backed, research-based mindfulness tools to anyone in need and make wellness strategies accessible to all - raising emotional and mental health awareness in the process. BeWell in school is the first core pillar within BeWell umbrella dedicated to providing holistic and effective tools that focus on breath and movement to underprivileged students so that they can heal & thrive.

Rare Eye helps build a compelling brand strategy and a cohesive brand identity system that allows BeWell to scale and expand.

BeWell
BeWell

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Brand Strategy/ Brand Identity / Packaging Design/ Creative Direction